NEW HEAD OF BRAND ENGAGEMENT JOINS LUMINOUS
Sheila Morrison has recently joined Luminous as head of brand engagement.
With an MA in advertising and brand planning from the University of Texas at Austin, Morrison has over 12 years of experience with UK and US agencies, including Lambie-Nairn (now part of Superunion), FutureBrand and Ogilvy & Mather, New York, helping corporate organisations develop more effective brand platforms and strategies.
Morrison says, “I’m very excited to be part of the Luminous team and bring my experience to a great portfolio of B2B clients.”
Jon Towell, creative partner, adds, “With specific experience in brand architecture, brand positioning and personality and corporate narrative, Sheila brings a wealth of experience and is well placed to identify and help overcome our clients’ pain points.”