WEDNESDAY 29 MAY 2019 11:41 AM


Steve Earl, an integrated communications expert with decades of agency leadership expertise, joins APCO Worldwide as managing director, London. He will start at APCO on 1 July.

“I am delighted to welcome Steve to lead APCO’s London office during such a critical period for the UK, Europe and the global marketplace, especially given the projected instability and uncertainty in a post-Brexit world,” said Europe president of APCO Claire Boussagol. “Steve and the excellent existing team, currently led by joint deputy managing directors Alex Bigland and Polly Kennedy, are ideally placed to provide counsel and expertise to help clients understand how to succeed in the market during these times of extreme complexity.”

Earl joins APCO from Zeno Group, where he is currently managing director of Europe, having founded that agency’s operations in the region in 2012. During his tenure, Earl has overseen client delivery and business development across multiple European offices, played a leading role in an acquisition and counselled clients on corporate communications, brand engagement and crisis management.

He started his career as a reporter in the UK before joining the agency world. He later founded and developed an award-winning UK public relations consultancy in 1998. Following the sale of this business in 2006, he served as the managing director and founder of Speed Communications, an integrated communications agency. Earl co-wrote two books on crisis and issues management in the digital media age, Brand Anarchy and #brandvandals.

“I am thrilled to join APCO and lead a hugely talented team of professionals in London. I look forward to working together to accelerate UK growth. We want to unleash the full force of our worldwide network to drive greater value for global, regional and local clients across a broader array of services,” Earl says. “It’s an irresistible challenge for me to get my teeth into and I couldn’t think of a better team to work with to accomplish this goal.”

Earl joins the firm during APCO's 35th anniversary year. In 2018 APCO’s UK team was named 'International consultancy of the year' at the PRCA Awards and.