TUESDAY 14 AUG 2018 3:02 PM

SEA SAFETY IS BASIS OF CHARITY-ENERGY BRAND PARTNERSHIP

For an island nation, the sea and its benefits are inherently important to the United Kingdom. Whether it’s fish, offshore oil, wind energy, transportation, leisure or tourism, the sea is a key resource. But, the sea can also be perilous. That’s where the Royal National Lifeboat Institution (RNLI) comes in, operating 237 lifeboat stations around the UK.

The organisation rescues people from dangerous situations at sea and educates young people about sea and beach safety. However, that good work requires support. In has stepped Ørsted, a Danish energy brand that operates significant wind power stations in the UK.

The Danish company has begun a three-year partnership with the RNLI and plans to contribute £200,000 to help run the RNLI’s lifeboat stations. The two companies first worked together in 2015 when Ørsted supported six RNLI stations, helping fund 600 launches for the aid of 580 people. This work is particularly relevant as Ørsted operates offshore wind farms in areas where the RNLI operates as well.

“We’re extremely proud to continue our partnership with the RNLI for another three years and help this amazing charity save lives at sea,” says Matthew Wright, MD of Ørsted UK. “As a company building major offshore wind projects to be the backbone of the UK’s future energy system, we understand the challenges faced by RNLI crews working out at sea, and we want to help the lifeboat stations continue operating safely and efficiently.”

Ørsted’s other UK-based projects support the communities in which it operates, allowing it to support organisations working to promote STEM careers, scientific education and other activities. To read more about Ørsted’s (previously, DONG Energy) longstanding partnership with the Natural History Museum, click here.

For more from Communicate magazine, follow us on Twitter @Communicatmag