NEWS

UK-based mental health charity Mind has partnered with National Tea Day to encourage people to talk about their mental health ‘over a cuppa.’ The campaign is meant to raise awareness of the importance of mental health and to emphasise that having a conversation about mental health can be as simple as sitting down for a cup of tea.

In a recent survey conducted by Campus Society, the UK’s leading social network for university students, students ranked the top 10 brands they admired most and why, with Nike, Apple and Adidas topping the list.

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UK-based mental health charity Mind has partnered with National Tea Day to encourage people to talk about their mental health ‘over a cuppa.’ The campaign is meant to raise awareness of the importance of mental health and to emphasise that having a conversation about mental health can be as simple as sitting down for a cup of tea.
In a recent survey conducted by Campus Society, the UK’s leading social network for university students, students ranked the top 10 brands they admired most and why, with Nike, Apple and Adidas topping the list.
Content is more memorable to adults if it is tangible as opposed to intangible, according to new research. However, nearly every publication and business, regardless of their size, has an accompanying website, and those that don’t are most likely in the process of developing one.
Captivating storytelling is an essential component of developing brand value. Adidas understands this cogently and has partnered with Amsterdam-based creative studio LORE to reinvigorate the sports giant’s running line.
Signs Express’ “Stronger Together” theme builds on the importance of strong relationships with suppliers and business partners.
Corporate partnerships, when done well, demonstrate a clear alliance of corresponding values, identities and interests. It's a strategic move that allows a company to identify itself with another company it admires, allowing for new creative endeavors and potentially attracting new customers from the partner company’s base.
Storytelling is more important than ever as a means of helping companies communicate with their respective audiences. Using expert content and well-crafted narratives, communicators can reach and influence their stakeholders effectively.
Strategic partnerships between charities and corporations can make a significant difference, while also engaging and uniting employees under a common objective.
Outdoor advertising company Clear Channel UK has turned to new LED light tubes to provide more sustainable lighting in bus shelters across the UK.