FRIDAY 7 JAN 2022 10:55 AM


The Public Relations and Communications Association is calling for PR and communications organisations to address the ethnicity pay gap as a top priority, after research reveals an industry gap of 16%.

Ahead of Ethnicity Pay Gap Day on 8 January, the PRCA has released a plea for PR and communications organisations to disclose their ethnicity pay gaps. This follows findings from the 2021 PRCA UK PR Census, which revealed the industry’s pay gap currently sits at £8,084.50, which equates to a 16% difference.

Barbara Phillips chair of PRCA REEB says, “While we all pour ourselves excitedly into 2022 with anticipation - my outpourings (and those of anyone who looks anything like me) will be worth around £8K* less a year than my white counterpart on average. The basis of the gap? My ethnicity. That’s it.”

A recent research report conducted by networking group, People Like Us, found that majority of marcomms professionals surveyed have been denied a pay rise. A further 30% think their race, nationality, or ethnicity has negatively impacted their salary or promotional potential.

Sheeraz Gulsher, co-founder of People Like Us says, “It's simple. Nobody should earn less because of the colour of their skin, their sexual preference, gender or anything else that isn't related to their performance. Salary and job progression should be based on merit, but the data here makes it patently clear that currently, they aren't.”

More than one third of those surveyed admitted that in their experience, white colleagues are more likely than those from diverse backgrounds to successfully ask for a salary increase. Almost a third also said they thought white colleagues are more likely than those from diverse backgrounds to receive a salary increase or promotion without asking.

The PRCA’s Race & Ethnicity Equity Board has provided a free and comprehensive guide with practical advice on how to overcome challenges in ethnic pay reporting. Topics include how to improve ethnicity disclosure among Black, Asian, and ethnically diverse professionals.

"Organisations need to get better at identifying pay gaps and progression bias within their companies because without understanding the issue, you can't fix it,” adds Gulsher.

Access the PRCA's Ethnicity Pay Gap Guide here.