JIN Group’s Opinion Act acquires Atchik
Social media research consultancy Opinion Act, owned by JIN Group, has acquired online content moderation company Atchik to boost its digital opinion analysis team.
- Updates
Under the leadership of general director Romain Ponceau, the acquisition will enhance the monitoring, moderation, and analysis of online conversations. He has emphasised the threat of fake content as a concern among clients.
Edouard Fillias, CEO of the JIN Group has said the move comes to address a growing need among companies to safeguard their reputation.