Jack Richards, global head of integrated and field marketing at Onclusive, breaks down the possible gains and risks for corporate communications brought by the fragmentation of online spaces.
Rebecca Pardon investigates the shift from communicating climate mitigation to adaptation strategies. This article is from Communicate magazine's print issue.
Bank of America has purchased hundreds of abusive domain names in what is being seen as a pre-emptive defence against damaging revelations from WikiLeaks.
Questions have been asked of BAA’s media relations stance after the airport operator sought to stem negative publicity by prohibiting broadcasters from filming within its airports – only to succeed in worsening the coverage.
Vodafone found itself the latest victim of a social media hijack this weekend, as online protestors swamped the group’s Christmas Twitter campaign with criticisms of Vodafone’s tax affairs.