Samuel L Jackson's 'Motherfuckin' wind farms' video for Vatenfall was this week's big hit. Its timing and its tone of voice were big contributors.

Now in its 16th year, the Digital Impact Awards continues to set the benchmark in digital stakeholder engagement. With entries spanning industries and continents, this year's shortlist has been meticulously selected by a panel of seasoned judges, each chosen for their insight and rigour.