Kantar, a marketing and data analytics company, has appointed Paul Zwillenberg as new CEO.

Previously working in positions such as vice chair reinvention for Accenture and CEO at the Daily Mail, Zwillenberg brings over 30 years of experience to the role. Zwillenberg will be stationed in the USA and will step down from the business before the end of the first quarter 2026, taking on his full responsibilities at Kantar on 1 January 2026.

Chris Jansen, former CEO of Katar who will lead the business until the end of 2025, commented: "In Paul, we have a brilliant new leader with a world-class reputation for digital innovation, operational leadership and client-centric, long-term growth."