
THE UK TOP 50 IN FOCUS: JB PRODUCTIONS
Boutique agency JB Productions prides itself on its personalised approach and strong client relationships. The team shares their creative process, a standout project with the Royal Air Force and insights on AI's impact on the future of corporate video.
JB Productions
London and Manchester
Five years
1-10 people
LiveGroup, Quest Fund Placement, Google, Emburse, UK Government
11-50
ESSA Awards and UK's top 40 entrepreneurs under 40
Walk us through the creative process. How do you take a new project from an initial idea to delivery?
Tell us about a recent project you are particularly proud of.
While we've had the privilege of collaborating with numerous leading global organisations, from major tech companies and event organisers to top-tier private equity firms, and take immense pride in the success of those productions, a current project with the Royal Air Force holds a particularly special significance for us. We are currently documenting the remarkable restoration of Building 27, a site of profound historical importance as the birthplace of the integrated Air Defence System during World War II.
What makes this project truly exceptional is witnessing the dedication and meticulous care poured into this restoration by a passionate team of volunteers. Their commitment to preserving this crucial piece of history is truly inspiring, and it's an honour for JB Productions to help tell their story and capture the rebirth of such a significant landmark. This project resonates deeply with our team, and we're incredibly proud to be a part of preserving this vital heritage.
Looking ahead, what do you see as the biggest trends in corporate video over the next few years?
It has to be AI. We're currently seeing AI streamline certain aspects of our workflows – enabling a boutique agency like ours to compete effectively with larger players by optimising efficiency and cost-effectiveness while maintaining a personalised touch. And its impact will only deepen. We are constantly being bombarded with a new piece of AI to use, what we're doing right now is trying to understand what will truly help us and our clients.
Any predictions, objectives and plans for the upcoming 6-12 months?
Our focus over the next year is on strategic growth and smart innovation. We're looking to expand our reach in certain sectors which we think are calling out for more videos. We're keeping the specifics under wraps for now, but it's going to be a fun year for JB Productions!
- o O o -
If you're wondering how you, too, can ascend the the ranks of the prestigious EVCOM UK Top 50 ranking, look no further. Entries for Communicate magazine's Lens Awards open soon. A win will not only affirm your creative credentials in corporate film, and perhaps turn a few competitors green, but also elevates your standing in the ranking: a distinction that truly sets your agency apart. Whether you're an EVCOM member or not, however, we want to see your best work. Full details available here.