Clermont Hotel Group and Braidr

Braidr and Clermont Hotel Group collaborated to enhance the visibility of Clermont’s hotels through creative digital marketing, focusing on London’s renowned food scene.

Braidr leveraged data science and AI to analyse millions of social media posts, creating targeted campaigns and SEO strategies to engage the right audience.

The initiative connected guests with the local food culture, transforming stays into memorable culinary experiences and helped expand the hotel’s brand presence through social media, influencer partnerships and digital marketing across various platforms.

Judges were impressed by the “robust” data-driven approach and the initiative’s strong business incentive.

Braidr has also won in other categories 
Braidr won gold with Luminr in the ‘Best Data-Driven Competitive Intelligence’ category in the DataComms Awards 2025
Braidr won bronze with Luminr in the ‘Most Innovative Format to Display Data’ category in the DataComms Awards 2025