Skip to content

Lloyds Banking Group and Limehouse Films

Best Creative Execution

Lens Awards for Corporate Video

Inspired by the movies of Wes Anderson, Limehouse Films work for Lloyds Banking Group won Gold

  • Gold

 

Lloyds Banking Group’s ‘Application Security Management’ e-learning film, produced with Limehouse Films, reimagines traditional training with a unique blend of live action, motion graphics and VFX. Designed for 2,000 senior employees, it aims to highlight the responsibilities of application owners in securing the bank’s systems.

The film’s creativity draws inspiration from Wes Anderson’s visual style, using humour, metaphors and retro aesthetics to make the dry subject matter engaging. The interactive format features a presenter managing a stately home, paralleling the complexities of application security.

Striking results saw a 98.7% completion rate and a 4.81 out of 5 user rating, with zero instances of non-compliance post-launch.

“This innovative training solution combines humour and high production values to make a complex, dry subject highly engaging and memorable,” praised one judge.