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Public Power Corporation (PPC) and DRPG

Best Live or Experiential Video

Lens Awards for Corporate Video

‘The Power of Energy’ won gold for Public Power Corporation (PPC) and DRPG

  • Gold

 

‘The Power of Energy’ is a captivating cinematic experience created for Public Power Corporation (PPC) with DRPG, to energise employees and spark a shift towards a customer-centric mindset. The immersive film, shown at PPC’s Tune In event in Athens, explores the journey of electricity, from the formation of stars to PPC’s role in shaping Greece’s energy landscape.

Using Unreal Engine, the film was projected onto three massive screens and enhanced by Dolby 7.1 sound, 4D elements (lighting, fog, wind) and dynamic visuals. The objective was to jolt audiences out of their conventional thinking and immerse them in the aweinspiring forces of nature. The response was overwhelmingly positive, with attendees describing the experience as “breathtaking” and “emotional”.

One judge enthused that the campaign was a “visually stunning and audibly immersive experience that seamlessly combines innovation, storytelling and technology.”