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SD Worx and BearJam

Best Use of Artificial Intelligence

Lens Awards for Corporate Video

BearJam – An excellent example of using AI to push boundaries

  • Silver

For SD Worx’s 80th anniversary, ‘From 80 to Infinity’ BearJam redefined HR brand storytelling using AI. The campaign, created entirely with generative AI, features a cinematic hero film exploring the future of work.

“An excellent example of using AI to push boundaries,” said one judge.