Needing new gusto with a differentiating and reimagined People Experience, mydentist (UK) and Creed rebuilt the employer proposition with robust activation plans, ensuring that it was fit for purpose, shifted perceptions, celebrated their People Values and was relevant to their broad dental audiences.

To become the largest non-traditional dental provider, mydentist (UK) Marketing and Talent teams together needed to support growth and stability, in an industry under constant pressure. And with the challenge of shrinking talent pools, they locked in strategic ambitions, fresh data and creative brand development, to aid attraction and retention and embed the people experience.

What mydentist (UK) have since achieved by activating the People Experience internally with regular brand measurement, is nothing but incredible.

How do you transform a global energy giant’s perception - from conventional power provider to pioneering force in renewables? In this session, Havas People will share how they partnered with RWE to launch 'Our Journey Offshore' - a bold, emotive campaign that humanised renewable energy through the voices of real employees. Discover how this storytelling-led strategy not only boosted global awareness in key markets like Germany, Japan and the U.S., but also deepened internal pride and drove measurable recruitment results. Join this session to explore how powerful employer branding can spark meaningful change - onshore and offshore.

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of employer branding.

When NESO needed to fill over 200 roles across six talent groups, they knew business-as-usual hiring wasn’t going to cut it. The market was crowded, the mission was complex and the people they needed weren’t hanging out on job boards. So, they teamed up with Wiser and flipped the script, ditching assumptions, digging into data and letting real employee insight shape everything from the creative to the channels.

In this session, Adam Woollams (NESO), Fern Donoghue (NESO) and Oscar Sadler (Wiser) share what actually worked (and what didn’t), how they built trust across the business and why starting with people - not platforms - made all the difference.

If you’ve ever been asked to ‘do a campaign’ without a clear why, or you’re trying to build a brand that truly connects, join Wiser for honest lessons from a team that used data to do employer branding better.

The global workforce is at an inflection point. New technologies are reshaping how we work, hire and even who we call a coworker. Meanwhile, five years since the pandemic began, employer brands are struggling to encompass expectations as organisations continue to undergo major tech and personnel disruptions. Coming to the rescue is a wave of glossy new platforms promising to make your employer brand slicker, your insights sharper and your EVP more enticing.

But today, rather than bustling in your inbox, they’re entering the Dragons’ Den. Watch as emerging tech platforms pitch live to our panel of judges, with only one winner.

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of employer branding.

The Employer Brand Management Awards celebrates excellence in employer branding, recognising the very best in attracting, engaging and retaining talent through strategic brand management. In this session, we spotlight a standout case study from a previous winner whose innovative employer brand strategy delivered measurable results. This tale showcases how a compelling and consistent employer brand can strengthen company culture, boost recruitment and retention and elevate the organisation’s reputation as a top employer. 

In this candid client-agency session, James Dowling and Mark Horley explore how employer brand thinking helped shift one organisation from post-restructure to a position of trust, consistency, and cultural influence. They’ll unpack how employer brand reputation became a strategic lever—supporting not just attraction, but retention, leadership development, organisational change and total talent transformation.

With real-world insights, flexible talent models, and the power of storytelling, this talk challenges the narrow definitions of employer brand and offers new thinking on reputation-led frameworks for engaging people across the entire employee lifecycle.

A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of employer branding.

Generation Alpha is on the horizon and smart employers are already preparing to meet them. In just a few years, Gen Alpha will outnumber Baby Boomers in the workforce. This session explores how leading employers are adapting their onboarding, engagement and career development strategies to attract and retain this digitally native generation.

With insights from companies already hiring apprentices, some of the first Gen Alpha employees, our panel will spotlight how next generation employer brands are being built through gamified experiences, AR and VR powered learning, personalised career paths and digital autonomy. Learn how to evolve your employer brand to meet the expectations of the most connected and future focused generation yet.

Stay tuned! We'll be announcing our very exciting panelists soon. 

The Employer Brand Management Awards celebrates excellence in employer branding, recognising the very best in attracting, engaging and retaining talent through strategic brand management. In this session, we spotlight a standout case study from a previous winner whose innovative employer brand strategy delivered measurable results. This tale showcases how a compelling and consistent employer brand can strengthen company culture, boost recruitment and retention and elevate the organisation’s reputation as a top employer.