LENSLIVE 2025

PROGRAMME
How can film and animation support a business in redefining its purpose? For RTW Investments, this meant moving from hedge fund roots to a life sciences investor powering breakthrough therapy that transform the lives of millions. Through two films and an animation, SampsonMay helped bring this transformation to life with clear, human-centred storytelling. This session explores how creative content can translate strategy into belief, shift perceptions and build credibility with global audiences, demonstrating the power of film to communicate change.The power of film to communicate change
Matthew Shannon
Executive creative director
SampsonMay
Katie Wisdom
Senior account director
SampsonMay
dsm-firmenich’s Progress Tour redefined corporate film. Conceived after the merger of two global science leaders, it was designed like a TV series - episodic, immersive and built to travel. Viewed hundreds of thousands of times, it gives 30,000 employees a reason to believe in the new brand and purpose. Shot in real labs, factories and markets, the series demonstrated how smart creativity, careful investment and the courage to reinvent a familiar format can deliver cultural change at scale. Ingvild Van Lysebetten and Sonal R Patel share how disciplined creativity builds momentum and measurable impact.Belief on screen: How a TV-style roadshow united 30,000 employees
Sonal R Patel
Partner, global head of creative
Brunswick Creative
Ingvild Van Lysebetten
Chief communication officer
dsm-firmenich
A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of corporate video.Communicate roundtable discussions
This session explores how customer insight shaped the award-winning “Make One Change” campaign – an integrated initiative designed to encourage positive behaviour change. As part of the campaign, video played a central role in emotionally connecting with the audience and reinforcing key messages. Cavendish will share how behavioural data informed both strategy and content and how video was used to enhance engagement and impact. The session will also highlight how agency and client teams worked together to deliver meaningful results – with learnings that can be applied across sectors. Using customer insight to shape behaviour change through video
Charli Edwards
Creative director
Cavendish Consulting
Sasha Baigent
Customer behaviour change lead
Southern Water
This session spotlights a standout case study from Lens Awards for corporate video 2025: Anglo American’s Essential Elements video, a double gold winner. The project demonstrates how showcasing people in an authentic, human way can significantly boost engagement, while maintaining a strong link to the company’s core business of metals and minerals. The team at Gorilla Gorilla! will share how they brought this project to life, exploring the strategies and techniques that make people-led storytelling on video so effective. The power of people-led storytelling on video
Dean Beswick
Founder
Gorilla Gorilla!
Angie Orlin
Managing director & executive producer
Gorilla Gorilla!
The Lens Awards for corporate video celebrate creativity and impact in corporate film, animation and visual storytelling. This session spotlights a standout case study from the 2025 awards, showcasing exceptional use of video to engage audiences and strengthen communications. We'll be announcing the full session soon!Corporate film tales
A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of corporate video.Communicate roundtable discussions
In a world flooded with AI content, human storytelling has never been more essential for businesses that want to cut through and connect. In this session, global agency DRPG’s head of film and head of film creative are joined by BT senior comms manager Alyson Davis, to explore how strategy, ideas and emotion drive real business impact. Using both award-winning GenAI and lo-fi examples, the team demonstrate a simple truth: technology can amplify, but it’s human ideas and stories that truly move people - and move businesses forward. Moments that matter: How human storytelling drives impact in the age of AI
Martin McKean
Head of creative, film and animation
DRPG
This presentation explores the making of “The Original Innovator,” a groundbreaking three-part film created for one of the world’s largest chemical producers. Tasked with inspiring employees, clients and industry peers to create the technologies and partnerships needed for a circular economy in plastics, Emperor transformed complex scientific themes, spanning biology, palaeontology and AI, into a cinematic, immersive experience. From bespoke sound design and VFX-enhanced footage to a custom five-screen setup with synchronised lighting and wind machines, the project pushed creative boundaries. At its heart was a close collaboration between client and agency, blending artistry, science and strategy into an unforgettable execution.“The Original Innovator”
A dynamic exchange of ideas and perspectives. Engage with industry leaders and fellow attendees in interactive sessions designed to foster deep insights and meaningful conversations on all areas of corporate video.Communicate roundtable discussions
Fresh from the judging panel and live on stage, the publisher of Communicate magazine reveals the shortlist for the Lens Awards for Corporate Video. What work impressed the judges? Which video production companies or in-house content teams pushed creative boundaries? Which films will be contenders for this gold trophies in this year's Lens Awards The excitement of this live reveal will be followed by an in-depth analysis from Moving Image on a specific category.Live announcement of the Lens Awards for corporate video shortlist
As if the LensLive agenda was not already varied and exciting enough, we have an additional treat for our audience. Film and analytics agency Moving Image will be put to the test, running an analysis of our Lens Awards 2026 shortlist, which will be revealed live on the day. As sessions unfold and panels are probed, agency CEO Steve Garvey and his team will be busy behind-the-scenes, doing what they do best and diving deep into one of our categories to unearth the trends and challenges facing a selected sector today. Moving Image will wrap up with a 15-minute finale, closing the day by unveiling their results and the standout trends shaping this sector of corporate film.Behind the lens: Trends shaping corporate film
Kev Carey
Specialist film researcher
Moving Image
Alex Gallagher
Data engineer
Moving Image
Steve Garvey
CEO
Moving Image