FEATURES

Lysan Drabon, managing director at the Project Management Institute, explores how a skills shortage is undermining progress, and what can be done about it.
In the rush to reform, NHS communications teams are once again under threat. Caroline Latta, CIPR health group committee and co-founder and director of Stand consultancy, argues that cutting this essential function is not only short-sighted, but risks undermining the very changes the system is trying to deliver.

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As Mr Claus’ communications adviser, how would you help him to boost his personal brand?: With the world becoming more cynical and children growing up faster than ever, Santa is struggling to stay relevant.
Two airlines, one brief, six designers: Following the announcement that BA and Iberia are to merge, we set leading branding agencies the task of imagining a livery to reflect the new entity.
Malcolm Padley, the man at the centre of Rentokil Initial communications renaissance, looks back over a comms career propelled more by big ideas than big budgets: Neil Gibbons reports, Photographs by Sam Friedrich: It may sound corny to ask the head of corporate communications at Rentokil Initial when he first “caught the communications bug”, but what the hell.