FEATURES
A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.
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Companies have different approaches to convey that they’re doing good.
Has the general election’s depiction as the ‘Social Media Election’ been over-stated? Wasn’t the role of social media pretty insignificant?:
Rob Brown chairs the Social Media Panel at the CIPR and wrote the book ‘Public Relations and the Social Web’.
A new software development kit (SDK) from Apple will enable the creation of iPhone apps for private networks, which could have positive applications for internal communicators.
