FEATURES

A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.

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It’s not just football that’s been rocked by sex scandals – the City has long seen board members taking the concept of “employee relations” too far.
Any logo, as long as it's Ford: How does a corporate logo evolve? With the help of Ford Motor Company’s very own corporate historian, we track the evolution of the Ford brand identity and pick out the waypoints that have informed its development.
A year after an uncertain time for their employees, what does the language of the Big 4 accountancy firms tell us about how they’re attracting new blood? asks Harriette Hobbs This time last year, Ernst & Young revealed that around 1% of its workforce were on notice of redundancy following job cuts at PricewaterhouseCoopers (PwC) and Deloitte.