FEATURES
Gemma Nobbs and Hayley Sandford, senior social media managers at Aviva, describe how Aviva’s Creators programme demonstrates the power of authentic, employee-led storytelling to humanise brands.
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
FEATURES FILTERS
Jack Daniels, Virgin, Innocent and Dyson have all done it.
Rio’s Olympic Games in 2016 promise to be a riot of sun, sea, and sporting achievement.
Neil Gibbons reports on how local government communications teams are responding to the austerity drive
Cuts? What cuts?” demanded a comment piece in the Sunday Times last June.
