FEATURES
As sustainability becomes an increasing priority for businesses and consumers, Matthew Ekholm, digital product passport and circularity specialist at Protokol, explores how the EU's Digital Product Passports (DPPs) are providing brands with the transparency and credibility needed to validate their eco-credentials and foster trust.
As frontier technologies accelerate, Charlotte Bass, associate director at Hotwire Global, explores the growing divide between innovation and understanding.
FEATURES FILTERS
Tired of being in the firing line, financial institutions often talk of quitting the City for pastures new: But what about rolling up their sleeves and rescuing their reputation instead? We asked how it could be done
Is an exodus coming? London’s mantle as the capital of global finance might be long-established but that doesn’t mean it’s set in stone.
“In an age of instant digital communications, is a static document like the annual report still relevant?” Each month, we ask two communications practitioners to debate an issue via an exchange of emails.
Faced with the prospect of new competition and corporate reorganisation, Eurostar’s rebrand needed to live up to the service’s glamourous reputation.
