FEATURES
As sustainability becomes an increasing priority for businesses and consumers, Matthew Ekholm, digital product passport and circularity specialist at Protokol, explores how the EU's Digital Product Passports (DPPs) are providing brands with the transparency and credibility needed to validate their eco-credentials and foster trust.
As frontier technologies accelerate, Charlotte Bass, associate director at Hotwire Global, explores the growing divide between innovation and understanding.
FEATURES FILTERS
The end is nigh: Is spin over? In ‘Brand Anarchy: Managing Corporate Reputation’, Steve Earl and Stephen Waddington urge companies to stop worrying about control.
“Winning is the focus for business and politics”
The sectors now face such similar challenges that they should share solutions, argues Spencer Livermore, director of strategy consultancy Thirty Six Strategy
Once, business looked at electionsonly with nervousness.
Scope has progressed significantly from its former brand, when it was known as the Spastics’ Society.
