FEATURES
As sustainability becomes an increasing priority for businesses and consumers, Matthew Ekholm, digital product passport and circularity specialist at Protokol, explores how the EU's Digital Product Passports (DPPs) are providing brands with the transparency and credibility needed to validate their eco-credentials and foster trust.
As frontier technologies accelerate, Charlotte Bass, associate director at Hotwire Global, explores the growing divide between innovation and understanding.
FEATURES FILTERS
‘Dark arts’, ‘fat cats’.
The Fix: Barclays
Terry Tyrell, worldwide chairman, The Brand Union
Perceived wisdom is that your priority stakeholder is your customer.
“What do IC practitioners actually need to know”
Steve Doswell considers professional development for internal comms practitioners
In a recent column I reflected on what a professional internal communicator looks like – moving that on a stage, what does that mean for professional development?
Internal communication (IC) practitioners, just like other professions, need appropriate training to build solid career foundations.
