FEATURES
As sustainability becomes an increasing priority for businesses and consumers, Matthew Ekholm, digital product passport and circularity specialist at Protokol, explores how the EU's Digital Product Passports (DPPs) are providing brands with the transparency and credibility needed to validate their eco-credentials and foster trust.
As frontier technologies accelerate, Charlotte Bass, associate director at Hotwire Global, explores the growing divide between innovation and understanding.
FEATURES FILTERS
Jeremy Probert discusses names, naming and what his own fictional and fantastical TV show would be called
S ometimes, I feel that all this was made up just for my benefit.
“Many corporate communicators tend to struggle with the ‘emotional engagement’ element of their job.
Latin American flag-bearers Avianca and Taca merged, prompting a need to redefine brand strategy.
