FEATURES
As sustainability becomes an increasing priority for businesses and consumers, Matthew Ekholm, digital product passport and circularity specialist at Protokol, explores how the EU's Digital Product Passports (DPPs) are providing brands with the transparency and credibility needed to validate their eco-credentials and foster trust.
As frontier technologies accelerate, Charlotte Bass, associate director at Hotwire Global, explores the growing divide between innovation and understanding.
FEATURES FILTERS
From a teenage journalist to a PR professional to head of communications at First Great Western, Dan Panes train of thought has been on track.
Public relations is a profession and as such it is in the public interest for it to meet standards of practice and conduct – this is the point of the Chartered Institute of Public Relations’ royal charter, which is 10 years old this month.
The CIPD’s communications future made its old brand obsolete, prompting a change programme spanning from digital media to tone of voice.
