FEATURES
Gemma Nobbs and Hayley Sandford, senior social media managers at Aviva, describe how Aviva’s Creators programme demonstrates the power of authentic, employee-led storytelling to humanise brands.
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
FEATURES FILTERS
We asked IC and comms professionals their thoughts on the career path and job requirements in internal comms.
“We are moving incrementally away from text-based communication to more visual exchanges"
What does the future look like for the PR industry? Change by its very nature is unpredictable, although there is one certainty; change doesn’t stop.
Working on local improvement projects alongside major UK companies, Groundwork’s impact can be felt from the ground up.
