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Rochelle Ford is CEO at the Page Society, a global membership body for senior communications professionals. At the time of speaking to Rebecca Pardon last month, Ford had been the role only three months. She discussed how she is settling in, and why she believes communications professionals have a more strategic role to play.
Katie Clift, founder of may:be agency and Gay Flashman, founder of Formative, share five key takeaways from the Inaugural Comms Lunch Club Roundtable in London.
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Consumer-facing brands tend to have a distinct consumer profile, which can be adapted to suit digital demands without entirely disrupting the corporate communications function.
For American heritage brand AT&T telecoms is an ever-evolving industry that requires a flexible brand executed simply and effectively. Brittany Golob analyses the brand development
The executive behind the initiatives that have made London a global city, Baroness Jo Valentine discusses the EU referendum, the challenges of economic development and her role as a communicator with Andrew Thomas
