FEATURES

A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.

FEATURES FILTERS

What were the key lessons or pieces of advice you learned at this year’s Communication Directors’ Forum? Attendees share their experiences from aboard the Arcadia
From a prescribed life as a future wife and mother in India to the boardroom table of a major international corporation in Belgium, Renu Hanegreefs-Snehi’s journey has taken some interesting turns. She talks communications, confidence and creativity with Brittany Golob
Following the PRCA’s Ethics and Professionalism Month, Francis Ingham explains the motivation behind, and reasons for, the Helsinki Declaration for the betterment of the PR industry