FEATURES
A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.
FEATURES FILTERS
EGMs, press conferences, annual meetings.
After a 17-year agency career in PR, Flic Howard-Allen took on one of the UK’s highest profile in-house comms roles – director of communications at Marks & Spencer.
Not-for-profit manufacturing association EEF has taken stock after a period of massive change: With the sector that it represents in turmoil, it has taken on a new brand identity designed to champion a misunderstood industry, Max Hotopf reports
Does it matter if no one knows what the initials of your name stands for? EEF doesn’t think so.