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A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.

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Welcome to this month’s 35 Debate, our monthly email dialogue in association with 35 Communications.
Apologising was all the rage last month – but some do it better than others.
A gifted multi-tasker and ardent football fan from trade union stock – it’s no wonder Jo Gibbons has rubbed shoulders with the sporting, professional and political elite.