FEATURES
Lynne Arrowsmith, managing director at Goldbug, explores how emotion-driven content boosts engagement and advocacy.
Lysan Drabon, managing director at the Project Management Institute, explores how a skills shortage is undermining progress, and what can be done about it.
FEATURES FILTERS
Companies have different approaches to convey that they’re doing good.
Has the general election’s depiction as the ‘Social Media Election’ been over-stated? Wasn’t the role of social media pretty insignificant?:
Rob Brown chairs the Social Media Panel at the CIPR and wrote the book ‘Public Relations and the Social Web’.
A new software development kit (SDK) from Apple will enable the creation of iPhone apps for private networks, which could have positive applications for internal communicators.
