FEATURES

Lynne Arrowsmith, managing director at Goldbug, explores how emotion-driven content boosts engagement and advocacy.
Lysan Drabon, managing director at the Project Management Institute, explores how a skills shortage is undermining progress, and what can be done about it.

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It’s not just football that’s been rocked by sex scandals – the City has long seen board members taking the concept of “employee relations” too far.
Any logo, as long as it's Ford: How does a corporate logo evolve? With the help of Ford Motor Company’s very own corporate historian, we track the evolution of the Ford brand identity and pick out the waypoints that have informed its development.
A year after an uncertain time for their employees, what does the language of the Big 4 accountancy firms tell us about how they’re attracting new blood? asks Harriette Hobbs This time last year, Ernst & Young revealed that around 1% of its workforce were on notice of redundancy following job cuts at PricewaterhouseCoopers (PwC) and Deloitte.