FEATURES
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
Bayard Rezos, senior sustainability consultant at Emperor, explores how AI is rapidly becoming an essential tool for navigating the growing complexity of sustainability reporting.
FEATURES FILTERS
Communicate conducted a survey to identify how organisations now feel about rebranding: After the hand-wringing and teeth-gnashing of the economic downturn, organisations are asking searching questions about their brand.
Aileen Thompson believes in forging a symbiotic relationship between PR and marketing.
Culture and Sport Glasgow was a sprawling entity in charge of almost 60 very different organisations, each with their own brand.