FEATURES
OPINION
FRIDAY 7 NOV 2025 10:30 AM
ACHIEVING ROI WITH M365 COPILOT | THE IMPORTANCE OF USER ADOPTION
Ellie Wild, WM reply change and adoption lead, explains why, to see real ROI from Microsoft Copilot, organisations must focus on leadership, learning and a culture that empowers individuals to make AI part of how they work.
As corporate reporting evolves in the digital age, Jon Rowden, director at Reportl, explores how a shift from print-first to digital-first processes can transform the way companies communicate.
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Content can add value to a business through stakeholder engagement, says Sean King, CEO of Seven
"Brands are now expected to provide value to their customers and stakeholders by creating content"
Sitting on a plane after three fabulous days at the Forbes Media Global CMO conference in Miami, it's hard not to feel excited about the future of marketing, and in particular the growing importance of content to brands everywhere.
The PR Show, hosted by the CIPR, encourages education as a means to responding to change in public relations.
Every year, the Communication Directors' Forum sets sail for a three day conference and networking event.
