FEATURES
A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.
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From Our Own Comms Correspondent
Mark Connolly gets a crash course in Japanese business etiquette and communications
Visiting Japan for the first time this year was like experiencing a cultural explosion.
When social media changed the rules of defamation law, Schillings repositioned itself as a reputation defence firm.
The brand experience derives from the emotional connection generated by language, physical design and typography.
