FEATURES
A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.
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Ashish Banerjee tells Andrew Thomas about his unconventional childhood, his storied career and his approach to brand development.
“We needed to engage a wider group of key audiences to understand what it is we do and how they can support us.
Payment services provider WorldPay sends money around the world in a flash, its brand, however, was almost nonexistent until SomeOne came along.
