FEATURES
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.
Bayard Rezos, senior sustainability consultant at Emperor, explores how AI is rapidly becoming an essential tool for navigating the growing complexity of sustainability reporting.
FEATURES FILTERS
Who: Shell
Objective: Shell wanted to inspire the scientists of the future with a campaign that would capture their imaginations and illustrate the potential of sustainable energy.
Toby Green, assistant news editor at the London Evening Standard talks about deadlines, phone tag and building relationships with PR.
Tim Harrison’s career has taken him from playing bass in a rock ’n’ roll band to leading PR for Sony Mobile Communications – via journalism, marketing and the games industry.
