FEATURES
OPINION
FRIDAY 7 NOV 2025 10:30 AM
ACHIEVING ROI WITH M365 COPILOT | THE IMPORTANCE OF USER ADOPTION
Ellie Wild, WM reply change and adoption lead, explains why, to see real ROI from Microsoft Copilot, organisations must focus on leadership, learning and a culture that empowers individuals to make AI part of how they work.
As corporate reporting evolves in the digital age, Jon Rowden, director at Reportl, explores how a shift from print-first to digital-first processes can transform the way companies communicate.
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Internal communications professionals address the question, ‘What are the biggest challenges of managing a multi-generational workforce?’
Natalie Deacon, executive director, EMEA communications, Avon Cosmetics
Let’s get the obvious point and the sweeping generalisation out of the way first.
“We cannot celebrate our own successes without acknowledging our failures”
Over the last few weeks, as president of the Chartered Institute of Public Relations, I have under our code of conduct called out two areas of poor practice.
Founded in 1971 as a mountaineering and sporting equipment company, but with 71% of customers now living in cities, it was time for the Mountain Equipment Co-op to change.
