FEATURES

Gemma Nobbs and Hayley Sandford, senior social media managers at Aviva, describe how Aviva’s Creators programme demonstrates the power of authentic, employee-led storytelling to humanise brands.
Damian Reece, senior counsel at Vigo Consulting, explores the reputational risks of a cookie-cutter approach to PR consultancy.

FEATURES FILTERS

"Trust has been deteriorating, but the plethora of communication technologies has been growing, which, while seemingly making communication easier than ever before, has actually been working to the detriment of our relationships in both business and wider society"
In the modern business landscape, diversity and gender equality cannot be ignored, but must be integrated into every organisation. Appetite Consultancy shares its experiences and processes for building a stronger, more diverse business.
At a workshop event, Transport for London engaged businesses in thinking creatively about data, digital strategy and customer experience. Brittany Golob attends the bootcamp.