FEATURES
A single offhand remark can be enough to expose deep gaps between a company’s internal culture and its public promises. Tim Gray, senior PR advisor at Intelligent Relations, explores how private conversations can become a public test of trust.
Jennifer Roberts, chief marketing officer at Onclusive, explores how AI tools, when treated as co-pilots rather than replacements, are enhancing the work of PR and marketing professionals.
FEATURES FILTERS
At this year’s Lisbon Web Summit, Hubert Grealish, founder of GWorks, reports on AI, digital change and communications through uncertain political times. What were the highlights of the global digital communications event?
Is PR and communications a management discipline
or are we doing ourselves a disservice? Jenny Caven, head of external affairs for Slimming World, writes in the PRCA's PR Council Yearbook
Charting a course around the world, Carole Scott has made a veritable road map of a career in communications. Brittany Golob talks travel, career progression and novel writing with the Henkel communicator