FEATURES
Brunswick has recently repositioned its Brunswick Creative arm as Investor Brand, focusing on investor audiences. Firm partner Sonal Patel is leading the practice, and explains the strategy behind the decision and what it says about how companies earn trust today.
While AI can accelerate content creation, Ben Heaysman, head of film and content at Sledge, argues effective corporate communications will still depend on human instinct and insight.
FEATURES FILTERS
At the third Big Yak event, back from a hiatus in 2015, internal communications professionals from across the UK gathered in London to discuss the maturing of the internal comms industry and the more strategic role internal communications is taking on within businesses.
The Body Shop’s Kate Levine put her background in drama to use in corporate communications. She talks theatre, travel and sustainability with Brittany Golob
PRCA director general and chief executive of ICCO, Francis Ingham shares his top takeaways from the annual ICCO Summit, held in Oxford this year
