FEATURES
Martin McKean, head of creative for film and animation at DRPG Film, explores how storytelling, creativity and analytics can combine to achieve greater impact.
Emperor director of moving image Phil Horbury, and lead animator Luke Thompson Clarke, explore how cinematic experiences are redefining corporate communications.

FEATURES FILTERS
Rebecca Sinclair has thrived personally and professionally amid vast amounts of change. How has her ability to adapt informed her work for Penguin, Pearson and other publishing brands? Brittany Golob reports
With a long history and the need to differentiate itself, the Imperial College Business School set out a new brand strategy that positions it as a modern, elite institution for entrepreneurial thinking. Amy Sandys reports
Despite the challenges imposed by Brexit, the UK’s PR and communications industry is still thriving, says the PRCA’s Francis Ingham
