FEATURES
OPINION
FRIDAY 7 NOV 2025 10:30 AM
ACHIEVING ROI WITH M365 COPILOT | THE IMPORTANCE OF USER ADOPTION
Ellie Wild, WM reply change and adoption lead, explains why, to see real ROI from Microsoft Copilot, organisations must focus on leadership, learning and a culture that empowers individuals to make AI part of how they work.
As corporate reporting evolves in the digital age, Jon Rowden, director at Reportl, explores how a shift from print-first to digital-first processes can transform the way companies communicate.
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Rebecca Sinclair has thrived personally and professionally amid vast amounts of change. How has her ability to adapt informed her work for Penguin, Pearson and other publishing brands? Brittany Golob reports
With a long history and the need to differentiate itself, the Imperial College Business School set out a new brand strategy that positions it as a modern, elite institution for entrepreneurial thinking. Amy Sandys reports
Despite the challenges imposed by Brexit, the UK’s PR and communications industry is still thriving, says the PRCA’s Francis Ingham
