FEATURES
Jennifer Sanchis, insights consultant at CARMA, believes AI isn’t replacing communications professionals, but it is forcing a reckoning about where human judgement and consultancy still create real value.
Amid AI anxiety, digital overload and cultural chaos, Kim Looringh van Beeck, senior director at Invicomm, is feeling unexpectedly optimistic about a return to human creativity and real connection.
FEATURES FILTERS
Rebecca Sinclair has thrived personally and professionally amid vast amounts of change. How has her ability to adapt informed her work for Penguin, Pearson and other publishing brands? Brittany Golob reports
With a long history and the need to differentiate itself, the Imperial College Business School set out a new brand strategy that positions it as a modern, elite institution for entrepreneurial thinking. Amy Sandys reports
Despite the challenges imposed by Brexit, the UK’s PR and communications industry is still thriving, says the PRCA’s Francis Ingham
