Tom Brown, senior consultant at Bladonmore, looks at why businesses are having to adopt a more grounded approach to messaging.
David Willans, director of sustainability at Bladonmore, highlights five takeaways from the Economist Impact Summit for communication.


Greg Hobden is client strategy director at Living Group. Here he talks about user-first design and digital strategies
Amaris Cole is digital communications manager at the Church of England. She discusses developing a digital strategy to facilitate church growth
Cliff Ettridge is the director of creative branding agency The Team. Here he discusses gamification and entertainment in internal communications