FEATURES

Lynne Arrowsmith, managing director at Goldbug, explores how emotion-driven content boosts engagement and advocacy.
Lysan Drabon, managing director at the Project Management Institute, explores how a skills shortage is undermining progress, and what can be done about it.

FEATURES FILTERS

Antony Mayfield muses on our dysfunctional relationship with data and how to see the people and the stories contained within
Using gamification techniques and an engaging storyline, RBS and The Team were able to communicate challenging messages around new government regulations to the bank’s internal audience
Francis Ingham has never taken the easy option, but instead forged a career based around standing up for himself, for his organisation and for his industry. Brittany Golob and Andrew Thomas report on Ingham’s oversight of the PRCA as it celebrates its 50th anniversary