TUESDAY 24 MAR 2020 5:16 PM


Brand communications agency, 438 Marketing has bolstered its impressive client list with the addition of multinational food, snack, and beverage corporation, PepsiCo.

The Knutsford based agency, now entering its 15th year, has been appointed to support the delivery of numerous internal communications programmes for PepsiCo’s pan-European Insights department.

This month also sees 438 beginning work on a new project for engineering company The SWR Group, and a brand launch campaign for fine foods company Labeyrie, forming its hat-trick of wins for 2020 worth in excess of £150,000.

This comes on the back of 438 winning a corporate communications award for its change programme for global testing, inspection and certification company Element, an ongoing strategic programme that saw the agency carefully navigate the company through the integration of 195 locations, 32 countries and 6,700 colleagues into ‘One Element’ across the globe. 

438 already works with clients including Subaru, Isuzu, Willis Towers Watson, TNT Express, Henkel, Marshall Motor Group plc and Element Materials Technology. It has offices in Knutsford and London and a full-time staff count of 25.

Earlier this year, long standing team member Helenka Hodnett was promoted to Client Services Director and joined 438’s board alongside fellow directors Andy Whitmore and Paul Keen.

Whitmore says, “Helenka has been an invaluable part of the team and instrumental in our continued growth for many years, and she will be a great asset to the new board structure. Helenka not only oversees all clients within the agency but is helping us to improve our own marketing, which will take a new direction later in 2020 as we reach our 15th Birthday milestone.”

From strategic interpretation to creative execution, 438 Marketing delivers full service, integrated brand communications for its clients worldwide.