WEDNESDAY 27 JAN 2021 1:57 PM


Nottingham-based PR consultancy Eden Public Relations, which is celebrating 20 years in business, closed 2020 by winning a duo of new accounts.

Eden PR, established in 2000 and now located in the heart of Nottingham’s Lace Market, has been appointed by A.W Lymn, the Family Funeral Service – a fifth generation family business set up in 1907 – and Worksop College and Ranby House – a broad-ability, independent school in north Notts.

Eden’s appointment marks the first time A.W Lymn has employed a PR consultancy. The business is rooted in history, having served families experiencing bereavement in Nottinghamshire from the early 20th century. It now has 27 funeral homes throughout Notts and south Derbyshire and employs more than 120 people.

Marketing manager at A.W Lymn, Emma Percival says, “Within a few days of working with Eden, our chairman Nigel Lymn Rose was featured on BBC East Midlands Today talking about the need for the rule of 30 at funerals to be urgently reconsidered, which is exactly the sort of thought leadership and opinion-positioning we want to achieve. We’re really pleased with Eden’s understanding of our brief, the time they’ve taken to get to know our business properly and the opportunities they’ve presented us with straight away.”

Eden has also secured a new contract with independent school, Worksop College and Ranby House, which was looking for a consultancy to raise its profile.

Marketing director at the school Leila Gold says, “Eden PR approached us at just the right time, as we were considering PR to maximise the outcomes of our existing marketing strategy. We were very impressed with the agency’s knowledge of the education sector, its previous experience working with private schools and the passion and ideas which the team brought to the table.”

Eden Public Relations provides public and media relations, digital and social media management to a broad range B2B and B2C clients across the Midlands and beyond.