THURSDAY 16 DEC 2021 5:02 PM


Performance driven marketing and communications consultancy, Hard Numbers, has been appointed as the communications consultancy for live streaming distribution platform PUSH LIVE, and its sibling, creative production agency, ADVNCR.

PUSH LIVE is a creative live distribution company, specialising in live content that harnesses the power of social media to drive engagement. They have a unique creative technology which allows brands, rights holders and content creators to customise and personalise live streams for an unlimited number of social channels and audiences. PUSH LIVE works with world-renowned brands including Amazon Music, Electronic Arts, Red Bull Racing, Virgin Galactic. 

Hard Numbers will lead campaigns to drive brand awareness and help develop marketing qualified leads. The agency will support PUSH LIVE in propelling uptake of the new medium of live moments as well as share its vision for the future. Digital and hybrid events have seen huge changes over the past 18 months and Push LIVE has seen a huge increase in interest from brands, agencies and events companies alike on how their technology will be able to help create compelling live moments across physical and digital stages.

Hard Numbers was launched in June 2020 by Darryl Sparey and Paul Stollery, with a focus on delivering tangible return on investment for high-growth technology businesses.

Darryl Sparey Co-Founder and managing director of Hard Numbers said, “PUSH LIVE is a really exciting new client for us. They’re developing new ways of reaching audiences and pushing the boundaries of audience engagement. They’re even re-writing engagement metrics so that brands can truly know the value of this new format. They are a great team with strong ambitions and we look forward to propelling them on their journey.”

Simon Smith-Wright co-founder and CEO of PUSH Live, added, “We were looking for an agency that really understood our goals and ambitions and the scale of our opportunity. Hard Numbers is an agency that focuses on generating press coverage that gets meaningful results and really raises brand awareness. We liked their 360 approach to communications and we look forward to getting started with the team.”