TUESDAY 26 APR 2022 1:20 PM


Wreel Collective have been appointed as OCEANTEE Golf’s brand and digital creative agency. After gaining traction through partnerships with major tours, tournaments and golf clubs, Wreel Collective will help evolve the brand - conveying their message to new markets and driving growth.

OCEANTEE Golf is a sustainability focused golf brand supplying clothing and accessories to the European golf market. Committed to supporting and showcasing pioneering materials, textiles and manufacturing processes that are sustainable with regards to both the environment and local communities. They are the first golf brand to introduce these materials and techniques to the market, through premium quality and exceptionally designed products.

As a new and unique option within the industry, competing with major golf brands requires a bold and dynamic look and feel. A tone of voice that is not afraid to stand up and a human appeal that inspires golfers to be part of a movement.

Wreel Collective have initially focused on OCEANTEE Golf’s new brand identity and packaging, with consistent and impactful creative to fully elevate the brand’s message on both the environment and their premium golf gear. The agency will also be supporting on digital and marketing collateral for OCEANTEE’s PGA partnership, including their sponsorship of the WPGA Series, as well as a new major tour partnership which will kick off in the second half of the year.

Mike Etheridge founder & creative director of Wreel Collective says, “We're very proud of the partnership we have with OCEANTEE Golf. A forward thinking brand that truly is making a difference to the world and their industry.”

James Dawkins, marketing director of OCEANTEE Golf says, “I can’t speak highly enough of Mike and the team. They’re a pleasure to work with, they truly understand our brand and our mission, and the creative they produce is consistently of the highest quality.”