FRIDAY 26 FEB 2021 12:24 PM


Matter Of Form has announced that Tim Hipperson is joining the company as chairman. Bringing a wealth of experience and commercial expertise to the board, Hipperson will work alongside the senior management team to grow the consultancy offering and deliver experience design, technology and optimisation services.

Hipperson has held numerous CEO and leadership positions at WPP, BT, O2 and IPG, with a track record of running and managing strategic business reviews and growth strategies. He holds a number of board and advisory positions in innovative digital businesses, and has previously provided strategic consultancy to the likes of Havas, AKQA, Adidas and Deloitte.

Matter Of Form CEO Anant Sharma and COO Fred Moore say, “We see this as a meeting of minds: together we’re developing an industry-leading proposition to deliver cutting-edge work that defines what’s next for the world’s finest organisations. Tim is a deeply experienced and versatile leader at the top of his game. He’s full of energy and enthusiasm and isn’t afraid to roll up his sleeves. We’re already working on some incredible ideas and we’re excited about what the future holds.”